YU PAN 语

…is a Junior studying Graphic Design and Advertising at Boston University. 

She is interested in branding, visual systems, and typography, with a focus on creating clear and cohesive visual identities through thoughtful design and strategic thinking.


ABOUT ME 
RESUME
LINKEDIN
INSTAGRAM



SELECTED WORKS

01 Little Systems of the Heart (Catalog of Influences)
02 50 Iterations

03 re:leaf
04 Fall 2025 Open Studios (CFA, SMFA, MassArt)
05 Boston Poster House Film Poster Series
06 Spring 2026 Valiz Catalog
07 SOWA Rebrand
08 HEART | BREAK (Made In... Society)
09 Exhibition Pamphlet
10 De-Lish
11 BostonHacks 2025
12 BU Chinese Students Association


BOSTONHACKS 2025


SPRING 2024 - FALL 2025

UI/UX
SOCIAL MEDIA
MARKETING
BostonHacks 2025 is Boston University’s largest annual student-run hackathon, bringing together 300+ students for 24 hours of collaboration, coding, and rapid innovation. As part of the UI/UX team, low- and high-fidelity wireframes were developed to shape the end-to-end user experience for the event’s digital platform.

Mobile-first designs were translated seamlessly to desktop, ensuring consistency, usability, and accessibility across devices. The visual system was also extended across social media content and event merchandise, aligning every touchpoint with the year’s theme to create a cohesive and engaging brand presence before, during, and after the hackathon.




Final Wireframe 



Social Posts



Merchandise



Initial Wireframe 




©Yu Pan 2026