YU PAN 语

…is a Senior studying Graphic Design and Advertising at Boston University. 

She is interested in branding, visual systems, and typography, with a focus on creating clear and cohesive visual identities through thoughtful design and strategic thinking.


ABOUT ME 
RESUME
LINKEDIN
INSTAGRAM



SELECTED WORKS

01 Little Systems of the Heart (Catalog of Influences)
02 Brand New Conference Rebrand  
03 50 Iterations

04 re:leaf
05 Fall 2025 Open Studios (CFA, SMFA, MassArt)
06 Neon Catsules
07 Boston Poster House Film Poster Series
08 Spring 2026 Valiz Catalog
09 De-Lish
10 BostonHacks 2025


LETTERFORM EXPLORATION


SPRING 2025

TYPOGRAPHY
BOOK DESIGN

Spiral Binding 
5.5”x 8.5”
This project explores typography through the lens of Chinese ornamental window designs. Using custom grid systems inspired by their intricate patterns, a unique set of letterforms was created.



After designing the initial letters, the full uppercase alphabet was finalized and presented in a booklet. The book is bound using spiral binding, with square punch-outs instead of the typical circle, emphasizing the architectural stability, geometry, and structure of the window designs. This approach allowed the typeface to be showcased as a cohesive system, while experimenting with layout, cover design, and binding techniques that reflect the character of the letterforms.





Take a peek inside:



Full Book:





©Yu Pan 2026