YU PAN 语

…is a Senior studying Graphic Design and Advertising at Boston University. 

She is interested in branding, visual systems, and typography, with a focus on creating clear and cohesive visual identities through thoughtful design and strategic thinking.


ABOUT ME 
RESUME
LINKEDIN
INSTAGRAM



SELECTED WORKS

01 Little Systems of the Heart (Catalog of Influences)
02 Brand New Conference Rebrand  
03 50 Iterations

04 re:leaf
05 Fall 2025 Open Studios (CFA, SMFA, MassArt)
06 Neon Catsules
07 Boston Poster House Film Poster Series
08 Spring 2026 Valiz Catalog
09 De-Lish
10 BostonHacks 2025


MENU DESIGN


FALL 2024

TYPOGRAPHY
BRANDING

Tri-fold Design
Designing a vintage menu for "Mr. William Shakespeare's" involved taking classic elements and reinterpreting them for a modern audience. I updated vintage typography, textures, and color schemes to give them a contemporary feel, blending nostalgic charm with sleek, current design trends. The result is a menu that feels both timeless and relevant in today's world.



The menu itself was designed as a trifold, with a separate drink menu and special brunch menu as inserts. This layout not only added a sense of organization but also allowed for a more dynamic presentation, giving each section—food, drinks, and brunch—a dedicated space. The inserts were designed to complement the main menu, ensuring consistency in style while offering flexibility and ease of use for customers.

The business card featured a clean layout and typography that mirrors the style of the menu.



©Yu Pan 2026